What is Empathetic Beauty™️ and how do I practice it?
You may already practice Empathetic Beauty™️ as a professional if:
You co-create with your client, asking them questions, getting to know their expectations and their desires before diving into transforming their skin/hair/nails
You customize every service to meet the individual needs of the client - no two facials are the same, no two highlights
You feel honored to be trusted by your clientele to have a hand in their own physical transformation because you know that it resonates with the whole person and not just their reflection
Empathetic Beauty™️ urges us to change from the “old way”:
Using messages of shame/separation in order to pressure clients into receiving services (especially waxing!)
Dismissing client concerns or preferences by saying “Well, I am the professional here.”
Gossiping or complaining about clients, even behind closed doors.
In practicing Empathetic Beauty™️, the importance lies in the integrity of the relationship, first in foremost. In the “old way” the importance was in the identity as a professional and belonging to the established group.
Empathetic Beauty™️ professionals know that their license allowed them education and trust, but they would rather have more firm relationships with their clients than good break room gossip to dish out while mixing color or folding spa towels.
